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LaBoîte
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Web agency for Albertville and the Tarentaise.

Tradespeople, shops, accommodation providers and companies working for the ski resorts: a Chambéry agency that knows the rhythm of the valleys.

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LaBoîte is a digital agency based in Chambéry that works with businesses in Albertville and the Arlysère area, from the Tarentaise to the Beaufortain. We create websites, brand identities, videos and content, and help you prepare each season, from hiring to bookings. Follow-up happens remotely, with trips to Albertville for workshops and shoots.

From Chambéry, we work remotely with businesses in Albertville, and come on site for workshops, shoots and launches.

Albertville

Savoie (73) · Auvergne-Rhône-Alpes

  • mountain tourism
  • crafts and construction
  • retail
  • food industry
Albertville

Our agency is right here, in Chambéry.

What drives the economy around Albertville?

An economy with four faces, according to the conurbation authority: the Albertville service hub, industry around Ugine, the resort villages of the Beaufortain and Val d’Arly, and mountain farming.

The Arlysère conurbation authority brings together 39 municipalities around Albertville, from the Val d’Arly to the Beaufortain. It describes the town as the “forward base” for the Haute Tarentaise ski resorts, with construction, services and mountain-related activities, and presents Ugine as its industrial hub.

Created in 1836 by merging Conflans and L’Hôpital, and host of the 1992 Winter Olympics, the town presents itself as the crossroads of four valleys. The nearby alpine pastures give Beaufort, Tome des Bauges and Reblochon cheeses: for a producer, selling beyond the local markets takes an organisation of its own.

For communication, the year plays out in two phases: before winter, hiring, filling the schedule and being visible to resort customers; in spring, getting ready for summer. Our journal sets out this two-season logic in an article on communication planning in Savoie Mont Blanc.

Terraced vineyards in the Combe de Savoie, with Mont Blanc in the background
Photo: Thomas K, Unsplash

Business areas in and around Albertville

From the shopping streets of the town centre to the business zones of the conurbation, each area expects something different from its communication.

  • The town centre

    Shops, restaurants and services welcome residents and visitors all year round. The town has launched Albertcity, an online sales platform for retailers and independents: useful, as long as your website and business listing stay up to date.

  • The medieval town of Conflans

    Up on the heights, the old upper town draws visitors for its heritage. For a business set against this backdrop, imagery counts as much as practical information.

  • The Chiriac retail area

    Five minutes from the town centre according to the municipality, it gathers the big national chains. An independent shop has to stand out through advice, service and a clear local presence on Google.

  • The Pachaudière business zone

    This Albertville business zone, a ZAC or planned development area, is being extended by Arlysère, with plots and units to let. For a tradesperson or an SME moving in, the website has to bring in useful quote requests and present the trades to job candidates.

  • The Olympic quarter

    Around the Halle Olympique (Olympic Hall), the town is redeveloping the former Games site through the Parc olympique development zone, focused on sport and leisure. Activity providers there reach a sporty audience.

  • Ugine, the industrial hub

    Much of the conurbation’s industry, led by metallurgy and metalworking, is concentrated here. These companies want to recruit and show their know-how: pages for each trade, workshop photos, corporate video.

Our offer for Albertville and its valleys

All our services, organised around the resort calendar: prepare for winter, make a success of summer, stay visible in between.

  • Website design

    Websites for tradespeople, shops and accommodation providers, with quote requests or booking, easy to read on a phone even over a slow connection.

    The service

  • Branding and brand identity

    An identity that works on a site van as well as on the menu of a mountain restaurant, without chalet clichés.

    The service

  • Video and photography

    Building sites, workshops, teams at the resorts: our partner video crews film in every season, including videos to recruit seasonal staff; see our guide to vertical video.

    The service

  • Social media content

    Pre-season reels, behind the scenes on site, what is new on the menu, with a pace that steps up in autumn and spring.

    The service

  • Search engine optimisation (SEO)

    Being found by resort visitors as well as by residents: business listing, pages by valley or by service, no empty filler pages.

    The service

  • AI and assistants

    Sorting quote requests, preparing standard replies, drafting job ads: time saved at the height of the season.

    The service

  • Brand and business launch

    Setting up a building firm, opening a holiday cottage or taking over a shop before the season; our journal walks through the steps of starting a business in Savoie.

    The service

  • Growth and acquisition

    Selling further afield than the valley, for instance Beaufortain produce online, and tracking what pays off; start with our guide to choosing between a website, an online store or an app.

    The service

  • Communication strategy

    A two-season plan: what to say, to whom and when, from the opening of the resorts to the quiet months.

    The service

Example situations in Albertville

Typical situations, presented as such, that come up often around Albertville.

  • A tradesperson swamped by vague enquiries

    Picture a renovation firm that gets calls with no details: a form asking for the type of work, the municipality and the timeframe, photos of past jobs and an up-to-date listing make it possible to sort them.

  • A resort employer hiring every autumn

    A hotel or an equipment rental shop publishes a clear careers page and short videos filmed with its own team, released before the season opens.

  • A holiday cottage that wants to rely less on platforms

    A furnished rental or a B&B can take bookings directly; our journal compares the options in an article on commission-free booking for holiday cottages and guest rooms.

  • An upmarket hotel in the Tarentaise

    In Courchevel or elsewhere in the valley, the website has to sell direct and reassure an international clientele; our journal looks at this in an article on the website of a luxury hotel.

How we work with businesses in Albertville

From Chambéry, through the Combe de Savoie valley, we come to Albertville for the moments that matter; the rest moves forward remotely, with a single point of contact.

Visits follow the season: a workshop in spring to prepare for winter, a shoot in autumn before the seasonal staff arrive, a photo session in summer for the outdoors. Between these key moments, video calls and shared documents are enough.

Shoots, entrusted to our partner video crews, take the mountains into account: weather, short winter daylight, access to building sites. If your business stretches towards the Pays du Mont-Blanc or the Chambéry area, see our Chamonix-Mont-Blanc and Chambéry pages.

Guides for businesses in Albertville.

Frequently asked questions, Albertville.

When should you start communicating for the winter season?

Well before the first snow: hiring, the website and offers are prepared in spring and summer. Waiting until the end of summer often means publishing when candidates and customers have already made their choice.

Does a tradesperson in Albertville need to be on social media?

Not necessarily. A clear website and a business listing with photos of past jobs often bring in more enquiries; Instagram makes sense if you have finished work to show.

Do you need separate websites for a business in a resort and another in the valley?

Rarely. A single website with pages by location or by service is simpler to maintain and to rank; a second website makes sense if the customers and brands are genuinely different.

Can you help a Beaufortain producer sell online?

Yes: we first check what can be shipped, then build a simple online store, with collection at the farm if shipping is complicated.

A project in Albertville? Let’s talk.

A first conversation by video call or on site in Albertville, then a written proposal, item by item.

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We also work around Albertville.

ChambéryAnnecyChamonix-Mont-BlancAll cities →

Sources

Pages consulted in October 2026, updated 19 October 2026. The brands mentioned belong to their owners.